A brief journey of building the web2 platform for the creator economy from the very early days of web2 (2003) to the acquisition (2018), and on how the learnings of web2 apply in building web3 version of the creator economy. This talk focuses on the journey of building Toronto-based 500px.com, one of the early photo-sharing platforms, and the founder's journey to rebuild the photo-sharing platform in web3, starting in 2021 to today.