TrustPoint

TrustPoint: Revolutionizing Loyalty Programs with Blockchain Technology. Each loyalty point is represented as an ERC-20 token, and every reward is issued as a unique NFT.

TrustPoint is a pioneering, fully on-chain dApp, leveraging the ERC-1155 standard to transform traditional loyalty programs into dynamic, blockchain-enabled ecosystems.

Unique Value Proposition: TrustPoint redefines customer engagement by enabling permissionless, co-branded loyalty programs. This innovative approach allows brands to target token holders from other brands, acquiring new customers effortlessly without the need for negotiations. Additionally, TrustPoint enhances user privacy by giving customers the choice to disclose personal information in exchange for rewards, fostering trust and transparency.

Comprehensive Mobile Experience: TrustPoint users can effortlessly earn, store, and redeem points across multiple brands through a single, secure mobile app. The QR code or the NFC in the customer's phone will be the single point of contact between the brand and the customer. Our platform personalizes rewards using NFTs, providing unique, transferable, and verifiable benefits that enhance user engagement and loyalty.

By integrating advanced features like digital ownership and blockchain interoperability, TrustPoint empowers both brands and consumers to participate in more meaningful and rewarding interactions.

Arbitrum: We deployed our dApp on Arbitrum to benefits from this Layer 2 blockchain its low fees and ffficient scalability, its compatibility with Ethereum and its high security level.

Sign Protocol: TrustPoint expands the capabilities of loyalty programs by incorporating Sign Protocol, an attestation protocol that verifies on-chain information. This integration manifests in two key features:

1. Secure Reward Redemption: Before redeeming rewards in-store or online, a customer presents a QR code or uses NFC technology. TrustPoint automatically verifies whether the customer has enough points for the reward using Sign Protocol, which then generates an verifiable attestation.
2. Targeted Marketing Opportunities: Brands can identify potential customers by accessing a list of wallet addresses that have engaged with specific brands, thanks to verified information from Sign Protocol. This allows for highly targeted marketing with just a few clicks (ex. Airdrops), without compromising user privacy.