On-Frame Direct to consumer targeted marketing powered by Superfluid, Airstack and Pinata
EarnCast is an advertising tool built using Frames. Web3 social is reshaping marketing campaigns, allowing companies reach their audiences directly. With a pay-per-view model users get paid via a SuperFluid stream from the advertiser as long as they fulfill the requirements defined in the campaign.
EarnCast consists in two frames, one that allow brands / communities to create marketing campaign and a second one for the users to view and get paid for watching and interacting with ads.
Advertisers set the amount of tokens ($DEGEN) they want to allocate for a campaign. Here we harness the power of in-frame transactions to approve the amount of tokens on Base.
Users can browse all submitted ads through another frame. If the ad is viewed and the user meets the needed requirements (in phase1 the user must follow both the advertiser account and the @Earncast account to be rewarded) a new SuperFluid $DEGEN stream is created.