AMPLY

Our Vision for Amply

Amply stems from a bold vision: to reimagine a creative economy where human authenticity and artist sovereignty are the fundamental pillars. In the current digital content landscape, creators battle against invisibility, monetization diluted by fraud, and a loss of control over their works. We believe in a future where every interaction truly counts, every support is genuine, and every artist freely owns the fruit of their passion.

Amply is our answer to that vision. We are more than a decentralized digital content platform; we are a manifesto for real value and human connection in digital art. Our core purpose is to eradicate deception and empower creators like never before, building an ecosystem where:

• Authenticity is the Primary Currency: We envision a world where engagement metrics are irrefutable. Amply ensures that every impression, every content access, and every show of support comes from a real, unique human, verified by World ID. This not only combats fraud but forges an unbreakable foundation of trust between creators and audiences, allowing value to flow towards those who truly inspire and connect.

We envision a world where artist content cannot be censored or deleted, living freely and permanently accessible, stored on the Walrus decentralized network.

• A Fair and Connected Community: We strive to build a space where genuine connection flourishes. This is an ecosystem where fans can confidently support their favorite artists, and creators are directly rewarded for the authentic impact they generate in the world, fostering deeper, more meaningful relationships that transcend superficial metrics.

Amply is the future of digital content value exchange and creation: a digital space where human passion meets technology to forge a virtuous cycle of value, authenticity, and artistic freedom. It's a call to a new standard, where art is truly free and creators are truly sovereign.

Amply is a robust and decentralized Web3 application designed to create a fair and transparent ecosystem for creators and audiences. It achieves this by fusing several cutting-edge technologies:

Technical Architecture

• Frontend: Amply's user interface is built with React/Next.js, ensuring a fast and responsive experience. It's deployed on Vercel, optimized for the World mini-app.

• Blockchain Core: The application's core logic, including NFT ownership, tipping transactions, and logging of verified interactions, is implemented with Smart Contracts on the World chain network. This network was chosen for its low gas fees and high transaction speed, which are crucial for an application with micro-interactions. While currently on the Testnet for hackathon purposes, it's designed for scalability to the Mainnet.

• Human Identity Verification (World ID): Amply integrates the World ID SDK to allow users to privately verify their humanity using Zero-Knowledge Proofs (ZKPs). This is a foundational feature for "quantifying real impressions," ensuring that content access, tips, and other interactions originate from unique, genuine users, effectively preventing bot fraud.

• Decentralized Content Storage (Walrus.xyz): All audio and video files, along with associated content, are uploaded and stored using Walrus.xyz. This platform provides a robust, decentralized storage solution, ensuring content is permanent, always available, and censorship-resistant, without relying on central servers. The Content ID (CID) of each file from Walrus.xyz is obtained and stored within the NFT's metadata on the blockchain, ensuring content immutability and accessibility from a distributed network.