Adloom

AdLoom is a revolutionary decentralized influencer marketing platform that eliminates the core pain points plaguing the creator economy: payment delays, verification disputes, and lack of trust between brands and creators. The Problem We Solve: Traditional influencer marketing suffers from 30-60 day payment delays, manual verification processes prone to disputes, and centralized platforms taking 20-30% cuts. Creators often work for months without guaranteed payment, while brands struggle with authentic content verification. Our Solution: AdLoom creates a trustless, on-chain marketplace where brands and creators connect directly through smart contracts. When creators submit content, our AI agents instantly verify compliance with campaign requirements. Upon verification, PYUSD payments are automatically released - no human intervention, no delays, no disputes. Key Features:

Instant AI Verification: ASI Alliance-powered agents analyze content for hashtags, mentions, quality, and campaign compliance in under 30 seconds Automatic PYUSD Payments: Smart contract escrow releases payments immediately upon AI verification Transparent Pricing: Fixed 2.5% platform fee vs traditional 20-30% cuts Dispute-Free Process: AI consensus eliminates subjective human reviews Global Accessibility: PYUSD enables stable, cross-border payments for international creators

Impact: AdLoom transforms influencer marketing from a trust-based industry to a verification-based one, enabling creators worldwide to earn instantly and brands to scale campaigns with confidence. By removing intermediaries and automating verification, we're building the infrastructure for the next generation of creator economy.

AdLoom is built using a sophisticated tech stack that combines cutting-edge blockchain technology with AI automation and modern web development. Smart Contract Architecture (Solidity): We designed a modular, non-upgradeable smart contract system for maximum security and transparency:

PlatformCore.sol: Main orchestrator handling user interactions and coordinating between contracts CampaignManager.sol: Campaign lifecycle management with creator acceptance and post tracking PaymentEscrow.sol: PYUSD escrow with atomic payment release upon verification AIVerification.sol: AI agent integration with ASI Alliance for decentralized verification UserRegistry.sol: User profiles with reputation tracking (simplified for MVP)

All contracts use OpenZeppelin's battle-tested security patterns including AccessControl, ReentrancyGuard, and Pausable mechanisms. AI Integration (ASI Alliance): We integrated with ASI Alliance's uAgents framework to create a decentralized AI verification system. Instead of complex multi-agent consensus (which would be too slow for MVP), we implemented a streamlined single-agent verification that analyzes:

Required hashtags presence and accuracy Brand mention compliance Content quality assessment Campaign requirement fulfillment

The AI integration uses a simplified approach perfect for hackathon demo while maintaining the architecture for future multi-agent expansion. PYUSD Integration (PayPal): We chose PYUSD as our native payment currency because:

Stability: USD-backed stablecoin eliminates crypto volatility concerns Accessibility: Easy fiat on/off ramps for mainstream adoption Low Fees: Optimized for creator micropayments Global Reach: Enables cross-border payments without traditional banking friction

Our PaymentEscrow contract handles PYUSD deposits, reservations, and automatic release with built-in platform fee calculation. Frontend (Next.js 15 + TypeScript): Built a glassmorphic, responsive frontend using:

Next.js 15: App Router for optimal performance and SEO TypeScript: Type safety throughout the application Tailwind CSS 4: Custom glassmorphic design system with purple-blue gradients RainbowKit + Wagmi: Seamless wallet integration with custom styling React Query: Optimistic updates and smart contract state management

Deployment & Infrastructure:

Forge/Foundry: Smart contract development, testing, and deployment Sepolia Testnet: Current deployment for demo and testing Vercel: Frontend hosting with automatic deployments IPFS: Decentralized metadata storage (ready for integration)

Notable Hackathon Hacks:

Simplified AI Verification: Instead of complex multi-agent consensus, we created a single-agent system that's fast enough for real-time demo while maintaining the architecture for future expansion. Mock Social Media Integration: Built intelligent URL validation and post preview system that simulates real social media API integration without requiring actual API keys during hackathon. Glassmorphic Design System: Created a custom design language that makes Web3 interactions feel approachable and modern, moving away from the typical "crypto-native" aesthetic. Atomic Payment Flow: Engineered the smart contract interactions to handle PYUSD approval, campaign creation, and payment escrow in a user-friendly flow that abstracts blockchain complexity.

Partner Technology Benefits:

ASI Alliance: Enabled truly decentralized verification without relying on centralized AI services PYUSD: Provided stable, accessible payments that bridge Web2 and Web3 for mainstream adoption Ethereum: Leveraged battle-tested smart contract infrastructure with existing developer tooling