Head of Marketing

Neon EVM is at the forefront of Web3, bringing Ethereum capabilities to the Solana blockchain. We are on a mission to create a highly scalable, efficient, and developer-friendly environment. We seek a visionary Head of Marketing to develop and execute long-term marketing strategies that will align with our growth objectives.

Responsibilities

• Develop and execute long-term marketing strategies that align with Neon EVM's vision and growth objectives, ensuring brand alignment across all marketing activities.
• Lead efforts to define and implement Neon EVM's brand identity, narrative, and positioning to effectively communicate its value proposition to diverse audiences, including developers and the broader Web3 community.
• Develop, manage, and implement a robust content pipeline for various digital platforms, including blogs, tutorials, social media, newsletters, and case studies, ensuring technical and engaging content creation.
• Collaborate with external partners to produce high-quality educational, engaging, and technical content, such as blog posts, tutorials, social media updates, newsletters, and case studies.
• Drive product adoption and revenue growth through targeted marketing campaigns, events, and conferences.
• Identify and build relationships with key opinion leaders and proactively manage them to maintain a strong presence across the industry.
• Lead PR efforts and identify strategic activation opportunities to enhance Neon EVM’s profile in the Web3 space

Requirements

• Proven experience in team management and leading marketing initiatives across multiple channels.
• Demonstrated success in cross-team collaboration and working with external partners to build strong relationships.
• Web3 mindset with a deep understanding of Solana, L1/L2 infrastructure, and the broader crypto ecosystem.
• Visionary thinking with the ability to develop narratives and positioning that resonate with Web3 audiences.
• Strong content creation skills, with experience managing a content pipeline across various platforms.
• Extensive network and connections within the crypto ecosystem to maintain Neon EVM's strong industry presence.
• Confident public speaker with a track record of representing branded companies at events and conferences.