Unlock is a protocol developers, creators, and platforms can use to create memberships. Unlock’s goal is to ease implementation and increase conversion from “users” to “members,” creating a much healthier monetization environment for the web.
In short, Unlock is an open-source, collectively owned, community-governed, peer-to-peer system that creates time-based memberships.
There are a number of interdependent components of Unlock. These are:
Unlock Labs created Unlock Protocol to provide an open, shared infrastructure for memberships that removes friction, increases conversion, enables scale, reduces costs, and evolves the web from a business model built on attention toward one based on membership.
Unlock Protocol belongs to the Unlock Ecosystem, not Unlock Labs, and is governed by the Unlock DAO.
We aim for Unlock Protocol to be the primitive for every membership, both online and offline, around the globe. Together, we will create an internet owned and monetized by creators and their supporters.
🏆 Unlock is awarding prizes to projects that have the most inventive use of Unlock: